Since it’s inception, we’ve decided there were many ways to use Twitter for business. But we talk very little about the bite-size snippets of gold we might get from using it as a reader.
1. Using LISTS is great for keeping up with people in a certain topic or industry. For example, I’ve compiled a list of people from certain industries that either I know or find interesting to read from Fitness Industry professionals to Teachers and Librarians. You will also find the best way to FIND a List is by searching out others in the particular subject or profession that is either well known or familiar to you. They may have also subscribed or are part of a List that someone else compiled. You simply subscribe to the lists and a stream of tweets from the people that are members of that list will show on your app or Twitter stream.
2. CONVERSATION searches are a great way to see if you can find recent reviews, comments or links to current topics on news, sports or your favorite venue/product/place. If you feel like sifting through a mass of sometimes irrelevant and distracting tweets, then this is good. I like to do this when I haven’t found much feedback about a certain topic/event that I’m trying to get a personal reference on. I like to see what strangers are saying.
3. POTENTIAL Reference contacts. If you are active enough or known on Twitter to a group or variety of people, you may find sometimes you are being newly followed by someone in your local area or industry you’d like to connect with. Be sure to say something to them or pay attention to their tweets and start conversation. They followed for a reason, so it’s your chance to make that connection of value to both of you.
There may be some other interesting ways to use Twitter outside of the typical follow/tweet/reply/retweet actions. Share with me if you know or could suggest any!